Hello, My name is Jenny and I am a Brand Identity Designer, Brand Videographer, and Owner of Artful JEM LLC. I have over fifteen years of experience as a Graphic Designer, creating a variety of marketing materials from icons to logos, from banners to billboards and everything in between. I also have over ten years of experience as a Commercial Photographer and four years of videography experience from production to editing. Two catalogs that I designed received international awards for best catalog for layout and design in 2017 and 2019.
Do you want your unique voice to stand out from your competition and be recognizable and memorable to your target market?
I became a brand designer because I love being a part of the creative process of helping business owners find and create their visual identity that is true to them and their company and help visually explain who they are, what they stand for, and why they do what they do. I want to help them share their passion with others so they can help others with their services and/or products.
My favorite part of my work is the brainstorming phase. When two or more people can come together and inspire and feed off of each other’s energy and ideas, this is when a creative magic is born, which creates even better ideas and visual solutions.
It is very important to me that your brand identity has an impact from small to large, from being in print to being displayed on the web. I started my professional career at a digital printing company creating logos and helping with print production. Then I went into the continuing education industry and created over fifty-five print catalogs, numerous print marketing material, captured headshots and candid photographs, created promo videos and website and social media graphics and more.
I love to connect with nature by venturing out and taking photographs of macro, wildlife, and landscapes. I also create semi-abstract and abstract alcohol ink paintings that reflect that love for nature through organic forms and imagery.
I also enjoy sharing my joy and passion for art to help inspire the creativity in others and support the arts in my community. I offer painting events for team building, customer appreciation, and creative time for all. I am currently the President for the Artists Alliance of the Triangle.